
This propaganda is targeting the American audience during WWII. It will make the men fight harder because it makes them angry at the Japanese. This poster portrays the Japanese as pure vicious murderous killers with no apparent motive other than to torture and kill. The image of the japanese man kicking the American man down will stay in the men's minds as they fight because it gives them a purpose to fight and want to join the army to wipe out the Japanese. It asks, "What are YOU going to do about it?" and if the man reading it is not in the army and is just sitting at home, it will make him feel guilty and join. It's not misleading, but it does trick Americans into believing the worst in the Japanese. The tone is appropriate to the society because at this time Americans were in the middle of this big global war and needed the extra push to fight instead of sitting back in fear. What doesn't work is the hypocrisy of it. Murder the Japanese because they are murdering us? If we murder the Japanese back we will be just as bad as they are.

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